Chiropractic, Medical and Massage website online

Chiropractic, Medical and Massage website online

Here is a new website for a Holistic medical, chiropractic, massage and injury treatment clinic in Minneapolis. You can go to the website directly at www.advancedmedicaltc.com

The design was done to keep a colorful friendly look while at the same time provide enough information to assist existing patients and new patients get the treatment that they needed.

The Search Engine Optimization for it is geared for both general treatment and auto injury type of patients.

We have included pages on individual ailments linked to their treatment to help potential patients find what they are looking for.

Chiropractic Websites Content is Everything

Now let’s talk about website content. I have reviewed over 20 chiropractic clinic websites today and I am appalled; here is why:
There are two major mistakes that show up over and over, the first is a simple lack of content and the second is inappropriate content.
What do I mean by content? WORDS!

Let me explain; search engines want to please the customers, how do they do that? Well, say a customer is searching for “lower back pain”, the search engine goes: “let me find a website that has a lot of ‘lower back pain’s and that must be just the thing he’s looking for.” Now your website only has one mention of lower back pain in a list of ailments you treat; how do you think you are going to score? Obviously not well. Now what if you had an article about lower back pain, an in it you used the keywords “lower back pain” 6 times, you also explained cures for it and what you can do about it, how do you think you would rate now?

Let’s take the inappropriate content since this was the second biggest problem. Let’s say you write 1000 words that cover certificates that you have and a technical article about neuromuscular therapy. Now this gives you the apparency that your website has content now. Well let’s see if it does. Your potential customer has a back pain or wants an adjustment, what is he going to search for? Very likely not “neuromuscular therapy” or “Board of Chiropractic Examiners”, he’s going to look for what he wants in his own words. So inappropriate content is really just more no content camouflaged.

Part of what we do when we create a website for your chiropractic clinic is to ensure there is plenty of (user friendly) content to get your website at the top of the search engine for your area; check us out at http://www.myclinicwebsite.com.

Creating a Website for your Chiropractic Clinic

When creating a website for a chiropractic clinic there are two main things you want to accomplish. First you want the website to be something that would drive a potential patient to come to your clinic and second you want it to appear at the top of Google.
Unfortunately many of the companies out there only do one or the other so if you are going to pay for someone to do it make sure they can get a full result.

If you are going to do it yourself you first need to find out what are chiropractic patients searching for, what do they want solved. You can then design a website that.

Remember you are trying to get patients in the door not chiropractic teachers. Don't use technical terms that no chiropractic patient would ever be looking for, call a back pain a "back pain".


Feel free to post any questions you have, you'll soon be able to view samples at www.myclinicwebsite.com/